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The hidden dangers of AI – Why women are paying the price

The hidden dangers of AI – Why women are paying the price

ARTICLE SUMMARY

A banned UK advert showing AI seemingly “undressing” a woman made headlines recently - but according to cybersecurity expert Charlotte Wilson, this is just the tip of the iceberg. In this episode, we go beyond the outrage to unpack what this moment really signals about the direction of AI.

A single ad about “AI undressing” can feel like a one-off outrage, but it’s really a warning flare.

In this Spilling the T episode, we’re joined by Charlotte Wilson, Head of Enterprise at Check Point Software and a leading voice on ethical AI, to get honest about what happens when deepfakes and nudification apps become easy, cheap, and culturally normalized.

We talk about the real mechanics behind the harm: exponential scaling, models trained on a biased internet, and development rooms that still don’t reflect society. Charlotte breaks down why this lands disproportionately on women, including a sobering stat that 90% to 96% of deepfake videos online are non-consensual pornography, and why “you can’t do this in the street” should apply online too. We also dig into AI governance, why oversight gets harder as workflows collapse into always-on AI systems, and how the backlash against DEI has ripple effects on who is empowered to raise ethical red flags.

Then we move into the cybersecurity reality: criminals using AI to move faster, personalize scams, and exploit “non-sensitive” data like retail loyalty histories to create messages that feel uncomfortably real. We end with practical fixes and power moves, from building better verification habits to pushing for ethics in the room, fair access to upskilling, and salary transparency so women stop absorbing extra work without extra pay.

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