Giulia’s passion for tech and Femtech began with her studies in entrepreneurship and management, paving the way for her role as Partnerships & Innovation Manager at Wayra UK, a premier healthtech accelerator.
Working closely with tech founders, she saw firsthand the challenges female leaders face in a world that often underestimates them. Today, Giulia empowers women CEOs, founders, and side hustlers to reach peak performance through mental fitness, helping them break societal stigmas and thrive on their own terms.
How did you land your current role? Was it planned?
It was totally unplanned! I did my research on the company, had an interview, and immediately felt a strong connection with the founder. We clicked, and she hired me on the spot. I feel incredibly lucky, but I’m also proud that I kept pushing to find exactly what I was looking for until it happened.
What are the key roles in your field of work, and why did you choose your current expertise?
The founder’s associate role is perfect for a generalist like me, allowing me to jump between various tasks and projects. My passion for mental fitness helps me handle the fast pace, and I support Lerato, the founder, with resilience and performance. I wanted to work for an inspirational woman, and Lerato embodies that completely.
Did you (or do you) have a role model in tech or business in general?
Yes, Dr. Helen O’Neill and Deirdre O’Neill are huge inspirations. They’re making a real impact, helping women through tech and challenging taboos around women’s health and wellbeing.
What are you most proud of in your career, so far?
I’m proud of my ability to stay resilient and push forward. Developing confidence and strong boundaries is powerful when building a career. Taking time to nourish both body and mind allows me to step outside my comfort zone and pursue what I want with clarity and energy.
What does an average work day look like for you?
As a founder’s associate, every day varies! One day I might be creating a go-to-market strategy, while the next, I’m supporting the product team with development insights. My mornings and evenings are filled with coaching and, of course, time for movement and visualisation to stay grounded, motivated and feel like a champion!
Are there any specific skills or traits that you notice companies look for when you’re searching for roles in your field?
Passion, adaptability, and the ability to learn quickly are key. Tech is constantly evolving, and it’s a high-paced, competitive field. Showing your motivation, especially if you’re interested in working closely with founders, can make all the difference.
Has anyone ever tried to stop you from learning and developing in your professional life, or have you found the tech sector supportive?
I haven’t faced major obstacles, thankfully. Occasionally, people underestimate my abilities, especially being a young woman in high-responsibility roles with a goth-like style and tattoos. But once you find the right team, they’re often incredibly supportive and ready to lift you up.
Have you ever faced insecurities and anxieties during your career, and how did you overcome them?
Absolutely. The biggest insecurity was, “Can I really do this?”—especially with imposter syndrome in a male-dominated field. But I used that doubt as motivation to prove to myself (and others) that I could. Mindset is everything; if you believe you can, your brain will help you find ways to make it happen.
Entering the world of work can be daunting. Do you have any words of advice for anyone feeling overwhelmed?
Rejection is just part of the process; it’s not about you. Think of it as a numbers game. Start by asking, “What lifestyle do I want?” Map out the type of salary, work culture, and managers that align with that vision, and stay focused on finding it. It might take longer, but it’s worth it!
What advice would you give other women wanting to reach their career goals in technology?
Never underestimate the power of your mindset and confidence. Embrace learning and don’t shy away from seeking mentors who can help you grow. Break down goals into actionable steps, and remember—you belong in any room you want to be in.
