The pace of technological change has never been this rapid, reshaping how we collaborate, communicate, and lead.
From AI innovations to digital transformations, embracing technology with confidence is important – especially for women driving the next wave of innovation. These five books are packed with useful tips, actionable strategies, and fresh ideas to help you navigate, and thrive, amid today’s accelerating digital era.
Best read for: Strategic leadership
Marketing Strategy (2nd Edition)
Jenna Tiffany
£34.99, Kogan Page
In a world where technology evolves quicker than most marketing plans can keep up, Jenna Tiffany’s Marketing Strategy is a clear and practical guide for professionals who want to stay ahead. This new edition includes the latest trends, Generative AI, and features lessons from big brands such as Disney to show how technology is reshaping modern marketing.
In this guide, Tiffany shows how to use data to make smarter choices, track results, and create strategies that actually make a difference. With lots of practical examples and useful online tools, this book helps marketing leaders navigate today’s fast-moving digital landscape with confidence and clarity.
Best read for: Social media and brand growth
The 10 Principles of Effective Social Media Marketing
Jon-Stephen Stansel
£24.99, Kogan Page
Social media moves fast, but great communication principles stand the test of time. In The 10 Principles of Effective Social Media Marketing, Jon-Stephen Stansel draws on more than 10 years of hands-on experience running social media for big brands like HBO and Xbox.
This book helps readers create impactful, accessible, and inclusive content that connects authentically with audiences. Each principle is actionable – covering tone of voice, crisis management, and team collaboration. For women working in or leading digital marketing, this is a must-have companion to strengthen your online presence and deliver results that resonate in the ever-changing social sphere.
Best read for: AI leadership and governance
Governing the Machine: How to Navigate the Risks of AI and Unlock Its True Potential
Ray Eitel-Porter, Dr Paul Dongha & Miriam Vogel
£25.00, Bloomsbury Business (UK)
AI continues to dominate conversations in tech, and rightly so. Governing the Machine offers a timely, pragmatic approach to managing its risks while seizing its opportunities. Written by global experts in ethics, governance and technology, the book provides a flexible framework for leaders to develop responsible AI practices.
It explores real-world strategies for assessing risks, building safeguards, and aligning with evolving global regulations such as the EU AI Act. For tech professionals and executives alike, this is the go-to guide for creating AI systems that are transparent, ethical, and trusted by users and investors alike.
Best read for: Digital transformation success
Transform! The 14 Behaviours Driving Successful Digital Transformation in the Age of Gen AI
Ian Murrin, Rajesh Jethwam & Mike Wright
£19.99, Wiley
Technology-led transformation is rarely about tech alone – it’s about people. Transform! uncovers why so many digital change initiatives fail and reveals the 14 core behaviours that separate success from costly failure.
Through compelling case studies – from global system failures to inspiring success stories – Murrin, Jethwam and Wright show how to build resilience, adaptability and creativity into transformation programmes. A powerful resource for female leaders driving innovation, this book blends data, psychology and strategic insight to empower readers to lead meaningful, human-centric digital change.
Best read for: Inclusive digital communication
Accessible Communications: Create Impact, Avoid Missteps and Build Trust
Lisa Riemers & Matisse Hamel-Nelis
£29.99, Kogan Page
Inclusivity is no longer optional – it’s essential. Accessible Communications helps professionals at all levels create digital content that’s inclusive, compliant and effective. Authors Lisa Riemers and Matisse Hamel-Nelis draw on their real-world experience to share simple, practical ways to make every message more accessible – from emails and videos to social media posts.
Their book helps communicators build trust, reach wider audiences, and strengthen their reputation in a digital world where accessibility and empathy matter more than ever. It’s an important read for anyone shaping how we communicate in 2026 and beyond.
