Iðunn brings almost a decade of engineering experience to her role, driving next-generation technology development for challenging industrial environments.
With a background in Industrial Engineering, Production Engineering, and Computer Science, she combines technical expertise with insights gained from her time at Nox Medical to lead DTE’s efforts in innovation, efficiency, and sustainability within the aluminium and metals industries.
How did you land your current role? Was it planned?
I joined DTE initially as a Project Manager in January 2023, advancing to Production and Engineering Lead later that year and then to Director of Engineering by the end of the year. Although I came from a deep tech background in med tech—working in hardware development at Nox Medical—this role has introduced me to an entirely different industry in aluminium and metals. I hadn’t initially planned to enter the aluminium industry, but the opportunity to work on sustainable, impactful technologies at DTE made it the right move. The position aligned with my passion for engineering innovation, pushing me to expand my expertise and work on projects with a direct impact on environmental goals.
What are the key roles in your field of work, and why did you choose your current expertise?
In engineering, key roles typically include R&D, hardware and software development, and engineering administration. I chose to focus on engineering development because it combines creativity and problem-solving with hands-on technical work. I’ve found that hardware development, in particular, allows me to engage with both product design and the sustainability aspect of engineering—something I’m passionate about advancing.
Did you (or do you) have a role model in tech or business in general?
I was fortunate to grow up around remarkable women who, while not necessarily in tech, taught me to stand strong and take pride in my beliefs. Within the Icelandic tech sector, I also look up to inspiring leaders like Stefanía Ólafsdóttir, CEO and founder of Avo, and Sigurlína Ingvarsdóttir, a game producer and founding partner at Behold Venture. Their achievements in tech and leadership serve as valuable role models for me in this industry.
What are you most proud of in your career, so far?
I’m extremely proud of my team—a highly skilled, versatile group who have taught me a great deal and make every day enjoyable. I’m especially proud that we’ve achieved a 50/50 gender balance, which is rare in hardware development and something that adds real strength and perspective to our work.
What does an average work day look like for you?
My day typically involves a combination of team leadership, project development, and technical problem-solving. I often collaborate with both hardware and software teams, bridging these fields to ensure cohesive and efficient development cycles. Additionally, I spend time reviewing and enhancing our documentation practices, ensuring we meet the highest standards of quality and reliability.
Are there any specific skills or traits that you notice companies look for when you’re searching for roles in your field?
Companies in tech and engineering fields increasingly value adaptability, particularly as technology continues to evolve. Strong problem-solving skills are also crucial, along with attention to detail and a commitment to precision. Given that many industries are now focusing on sustainability, having an awareness of environmental impact and a commitment to eco-friendly practices can also set candidates apart.
Has anyone ever tried to stop you from learning and developing in your professional life, or have you found the tech sector supportive?
I’ve certainly experienced situations where it felt like my growth was being limited—whether intentional or not. But none of these challenges have ultimately held me back. Overall, I’ve found the tech sector to be supportive, and connecting with other women in the industry through platforms like Women with Metal and Vertonet has been invaluable for inspiration and development.
Have you ever faced insecurities and anxieties during your career, and how did you overcome them?
Absolutely. When I transitioned from the medical devices sector to deep tech, I had some uncertainties about stepping into an entirely new industry. However, my approach has always been to view these transitions as opportunities to learn and expand my skills. Overcoming these anxieties has involved focusing on my growth mindset, maintaining discipline, and consistently seeking out mentors and peers for support.
Entering the world of work can be daunting. Do you have any words of advice for anyone feeling overwhelmed?
I would say to approach each day as an opportunity to learn and take it one step at a time. Don’t be afraid to ask questions; curiosity is one of the most valuable traits you can bring to a new role. And always remember that everyone faces a learning curve. Persistence, openness to learning, and maintaining a clear focus on your goals will serve you well.
What advice would you give other women wanting to reach their career goals in technology?
My advice is to embrace your uniqueness and never feel you need to conform to succeed. Don’t be afraid of being yourself, whether that means embracing your femininity, having hobbies outside work, or expressing your individuality in your own way. You can be both ambitious and authentic, and these qualities can make you a stronger, more effective leader.
It’s also essential to be visible and supportive in the industry, as representation makes a huge difference. By staying true to yourself and supporting others, you can help create an environment where everyone feels they belong, regardless of background or identity.
Believe in your skills, remain curious, and remember that diversity isn’t just about reaching the goal—it’s about leading the way for others. When you stand firm in your goals, you inspire others to do the same, actively challenging stereotypes and helping to shape a more inclusive industry. Your voice, perspective, and achievements are valuable assets that can drive real change.
