Perfectly “well-rounded” is a myth that sounds supportive and quietly blocks progress, especially for women navigating tech careers.
We sit down with Jenny Herbison, FVP of Global Marketing at Exclaimer, to talk about what actually drives career growth in modern tech companies, and why trying to tick every box can make talented people hesitate, self-edit, and opt out before they even apply.
We get practical about leadership development: why feedback like “be a better leader” is meaningless without context, how 360 reviews and coaching can make expectations tangible, and why the strongest leaders don’t try to be experts in everything. Jenny shares what changed her trajectory, including learning to bring her full self to work, building teams that complement her gaps, and creating psychological safety so people can experiment, learn fast, and use AI responsibly with the right guardrails.
We also dig into visibility and recognition in the workplace, the difference between impact and perception, and a simple narrative framework that avoids cringe self-promotion: customer first, business second, you third. Finally, we talk nonlinear career paths, hybrid skills, and how AI is changing marketing, buying behaviour, and the competencies leaders will need next.
